यूरोपीय संघ ने डिजिटल विज्ञापन तकनीक क्षेत्र में गूगल के आचरण की जांच की – eu investigates google’s conduct in digital advertising technology

लंदन, 22 जून (एपी) यूरोपीय संघ के नियामकों ने एक बार फिर गूगल की बाजार प्रतिस्पर्धा के उल्लंघन के आरोप जांच शुरू की है, ताकि यह पता लगाया जा सके कि क्या अमेरिकी कंपनी डिजिटल विज्ञापन तकनीक में अपने वर्चश्व का दुरुपयोग कर प्रतिस्पर्धा को कम कर रही है। यूरोपीय आयोग ने मंगलवार को कहा कि उसने इस बात की औपचारिक जांच शुरू कर दी है कि क्या गूगल ने प्रतिद्वंद्वी प्रकाशकों, विज्ञापनदाताओं और विज्ञापन प्रौद्योगिकी सेवाओं की कीमत पर अपनी ऑनलाइन विज्ञापन सेवाओं को लाभ पहुंचाने के लिए प्रतिस्पर्धा नियमों का उल्लंघन किया है। आयोग खासतौर से यह पता लगा रहा है कि क्या गूगल वेबसाइटों और ऐप पर विज्ञापन उद्देश्यों के लिए अन्य पक्षों को उपयोगकर्ता संबंधी आंकड़ों तक पहुंचने से रोक तो नहीं रही है। एपी पाण्डेय मनोहरमनोहर

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